The opportunity is not limited by demand —
it is shaped by how effectively we structure supply, infrastructure, and execution.
We would like to begin by apologizing for the delay in sharing this report. 2025 was an intensive period for the business. Rather than producing quarterly updates, our focus shifted toward execution across multiple fronts — commodities, export exploration, supply-side infrastructure, and technology development. Much of this work was foundational and required time, iteration, and learning.
We closed FY25 with ZMW 24.61M in GMV (~$1.02M USD) and $74,668.57 in revenue, maintaining strong marketplace activity while navigating real operational challenges. Q1 FY26 has started with encouraging momentum — $31.6K of revenue at +32% QoQ — and the shape of the year ahead is clearer than at any point since we began.
The past 12–15 months have clarified a central theme that now anchors everything we are building.
The opportunity is not limited by demand — it is shaped by how effectively we structure supply, infrastructure, and execution.
FY25 wasn't a year defined by a single breakthrough. It was a year of parallel progress — the marketplace held its rhythm, monetization improved, the customer base broadened, and we laid the groundwork for the kind of supply-side control that will compound for years. Each of the five wins below tells one part of that story.
Consistent quarterly throughput across the FY25 cycle, with Q3 marking the strongest quarter.
Take-rate, basket composition and transaction quality all improving — more value captured per order.
Stronger supplier coordination, better forecasting, and improved execution discipline from Q2 onwards.
111 active customers spanning HORECA and emerging retail — diversifying single-segment risk.
Packhouse initiated, direct sourcing strengthened, commodities structured, export channels mapped.
The marketplace continued to perform consistently through FY25, holding within a narrow band quarter after quarter. The pattern matters more than any single number: it tells us the demand side of our business is not the constraint. Q3 marked the strongest quarter of the year, reflecting sustained demand across core categories and the early benefits of tighter supplier coordination.
| Quarter | GMV (ZMW) |
|---|---|
| Q1 FY25 | 4.94M |
| Q2 FY25 | 6.61M |
| Q3 FY25 | 7.10M ★ |
| Q4 FY25 | 5.96M |
| Q1 FY26 | 4.99M |
Q3 FY25 marked the strongest quarter of the year — sustained demand across core categories carried by stronger supplier coordination.
We did experience some client churn during the year — almost entirely tied to supply-side partner misalignment rather than any failing in customer demand. That distinction matters. It tells us where the work needs to go next: tighter control on fulfillment is now non-negotiable, and it's the single thread that connects nearly every strategic decision in the rest of this report.
Revenue progressed steadily through FY25 and accelerated into FY26. The arc isn't accidental — it reflects deliberate work on pricing discipline, basket composition, and transaction quality. The same volume of marketplace activity is producing meaningfully more value per order than it did twelve months ago, and that's the lever we expect to keep pulling.
Revenue growth from Q1 FY25 to Q1 FY26.
Q1 FY25 presented a difficult start to the year, with elevated unmet demand across key categories — the kind of gap that erodes trust quickly if it isn't addressed. From Q2 onwards, performance improved meaningfully and a more stable operating rhythm emerged across the remainder of the year.
The recovery wasn't one decision — it was three things working together.
Active customers across HORECA and emerging retail — broader coverage that reduces single-segment risk and supports more consistent throughput across the marketplace.
One of the most important outcomes of FY25 has been the decision to build greater control into the system. Where customer expectations and partner execution diverged, we paid the price in churn. The response is a deliberate move to internalize control across the value chain rather than rely on partners whose execution we cannot dictate. None of these are finished — they are foundational moves that compound.
First-party fulfillment infrastructure to enforce quality, consistency, and standards.
Reducing reliance on aggregators and intermediaries that obscure the source.
From opportunistic transactions to a repeatable trade pipeline.
Ground-level diligence in Tanzania has reset expectations and unlocked new enquiries.
Three lessons that will shape how we operate in FY26 and beyond.
The marketplace continues to show strong demand — that part is settled. What remains variable is the consistency of supply, and FY25 showed us in real time how decisive that variable is. Where supply-side partners performed well, customer relationships strengthened. Where there was misalignment, the impact was immediate and visible in the churn data.
This has reinforced the case for owning more of the fulfillment layer ourselves — better aggregation, quality control, and clear operating standards that don't depend on a partner's good day.
Early engagement in commodities revealed the scale of the opportunity. In Q1 FY25 alone, commodity demand exceeded the entire size of the existing marketplace business. That single data point reframed how we think about the segment — both the potential and the complexity.
Rather than pursue fragmented opportunities one trade at a time, we stepped back to build a more structured approach. The early proof points are encouraging: a successful yellow maize trade closed in August 2025, with a follow-on engagement of approximately 800 tonnes of white maize already in motion.
Direction: structured, repeatable trades — not one-off transactions.
Our work on avocados put us on the ground in Tanzania, and what we found there reset our assumptions about export supply chains across the region. The realities only become visible when you walk them: multiple intermediary layers, limited visibility into the true source, and meaningful quality variability across what should be a uniform product.
While Zambia's seasonality and post-drought conditions limited what we could execute on this year, the engagements have already produced enquiries from Turkey and the UAE. The groundwork is in place — and the patience required for export is now part of how we plan, not a surprise.
Enquiries already in motion despite Zambia's seasonality and post-drought constraints.
The China trip in FY25 marked the inflection point — the moment SimuPod stopped being an idea on a deck and started becoming physical infrastructure. Through sourcing and setup we encountered exactly the kinds of friction the deck never warned us about: importation processes, government coordination, technical setup complexity, and talent alignment.
Timelines extended. But the process produced something more valuable than schedule adherence — clarity on what successful deployment actually requires. That clarity is what we will carry into the franchise model long after the first pod is operational.
Approaching readiness for the first growing phase.
A year of physical work — sourcing trips in China, container conversions, deck builds, and the towers that will carry the first growing phase. The pictures tell the story words can't.
During the period, Carol transitioned out of the business. We are grateful for her contribution during Hrvst's early growth and foundational stages — without that work, much of what is described in this report would not have been possible.
The current structure has allowed for more streamlined decision-making and clearer operational ownership — qualities the next phase will demand more of, not less.
FX movements played a meaningful role in how FY25 and Q1 FY26 read on paper. The Kwacha strengthened materially through the period, which improved USD-reported GMV and gave revenue a more favorable USD positioning than ZMW activity alone would suggest. Both views are useful — but they tell different parts of the same story.
| Quarter | Average USD/ZMW |
|---|---|
| Q1 FY25 | 28.20 |
| Q4 FY25 | 22.75 |
| Q1 FY26 | 19.44 |
The Kwacha appreciated meaningfully through the period, lifting USD-translated GMV and revenue.
ZMW reflects underlying activity. USD reflects reporting impact. Both views matter — read together.
| KPI | Q1 FY25 | Q2 FY25 | Q3 FY25 | Q4 FY25 | Q1 FY26 |
|---|---|---|---|---|---|
| GMV (ZMW) | 4.94M | 6.61M | 7.10M ★ | 5.96M | 4.99M |
| GMV (USD) | $175K | $276K | $301K | $268K | $261K |
| Revenue | $12.9K | $16.7K | $21.2K | $23.9K | $31.6K ★ |
| Avg Basket | 269 | 381 | 398 | 373 | 386 |
| Active Customers | 111 | 111 | 111 | 111 | 111 |
Sharp drop from Q1 FY25, then stable.
The decline from Q1 to Q3 reflects improved alignment between demand and supply. Q1 FY26 holds within the new, stable range.
Core unmet demand (ZMW) by quarter
The marketplace continues to serve as the central engine of the business — and our priorities reflect that. Strengthening HORECA, expanding into retail, sharpening supplier coordination, and refusing to compromise on reliability and consistency. The Shoprite and Cheers retail partnerships are an important step toward a more balanced demand mix, anchoring us beyond a single channel.
Retail with Shoprite & Cheers — toward a more balanced demand mix.
The FreshBox initiative gave us a direct read on B2C demand and validated three things that aren't always obvious until you ship them: strong consumer interest, the viability of curated produce boxes as a format, and the outsized importance of the delivery experience itself.
While the Afridelivery partnership has concluded, none of those learnings are wasted.
They will be incorporated into a future SimuPod-led retail strategy, where production, packaging, and distribution can be tightly integrated under one roof rather than handed across partners.
A key development coming out of FY25 is a renewed focus on technology. The lesson became unavoidable through the year — partner-led fulfillment introduces too much variance, and software is the lever that turns variance into discipline. The work that began as a Packhouse OS is now growing into something larger: an integrated operating system that gives us better visibility across the entire value chain.
The Packhouse Operating System covers the operational core — inventory management, order tracking, quality control, supplier coordination, and customer fulfillment. But it is designed to do two jobs at once: run our internal operations today, and run the future franchise model tomorrow.
The long-term vision is not for Hrvst to operate every packhouse directly. It is to enable a network of franchised packhouses supported by our technology — software running the operation, AI doing the heavy lifting, and Hrvst owning the platform.
AI plays an essential role in this strategy — not as a feature bolted on, but as the operating logic that makes the franchise model viable at scale. Demand forecasting that compounds with every order. Supply optimization across vendors. Automated reconciliation that strips manual touches out of every transaction. And the operational efficiency that makes margin compound rather than erode as we grow.
These elements are coming together into an integrated Hrvst Operating System — providing better visibility across the entire value chain and mirroring the SimuPod thesis: technology is the asset, not the building.
Licensing is the HorizonSmarter purchasing, less waste.
Better routing across vendors.
Fewer manual touches per order.
Compounding margin at scale.
FY25 was the work of understanding. The next chapter is the work of doing. These five priorities aren't a wishlist — they are the connecting tissue between the foundations we've laid and the cohesive, scalable system we are building toward.
The next phase is about connecting these elements into a cohesive, scalable system.
On behalf of the Hrvst team